Posts filtered by UX
What’s standing between you and the dream UX team
Reading Time: 7 minutes User experience design, commonly referred to as UX, focuses on the behaviour of the user and creating an experience that allows them to accomplish their goal. UX design is important because it aims to fulfil the user’s needs. By providing a positive experience, that user stays loyal to the company or brand. Additionally, a meaningful […]
Why an empathic approach should be at the core of UX consulting
Reading Time: 7 minutes At the beginning of this year, there were more than 1.94 billion websites online; over 4 million mobile apps on iOS and Android; and 4 billion Internet users all over the world. The creation and distribution of these materials is a vast industry; but who makes sure that they are well-designed, user friendly and intuitive? […]
